Goa will showcase its UK strategy at WTM London 2026, which runs from November 3 to November 5.
Four direct charter flights per week are expected during the winter season, backed by a ₹20m incentive for international charter operations.
The state is promoting longer stays and workations for UK visitors, highlighting its heritage, culture, wellness, nature and hinterland tourism.
With the UK an important source market, Goa is engaging airlines and tour operators to improve connectivity, catering to travellers who seek authentic, personalized experiences.
