Thailand's wellness tourism hits $14.5 billion in 2025

The sector recorded 17.5 million trips and contributed to a $46.5 billion wellness economy, according to the Global Wellness Institute.

Edited by Abhilasha Garg, Editor · SafarSamachar Desk✔ Approved by Abhilasha Garg13 Nov 2026, 9:41 pm IST

Illustration

Illustration: SafarSamachar Pix Desk, created with AI assistance. Not a photograph of the event.

Key facts at a glance

1Thailand's overall wellness economy was valued at $46.5 billion in 2025
2Wellness real estate in Thailand expanded by 66.7% in one year
3The Global Wellness Institute presented findings at the 20th anniversary Global Wellness Summit in Phuket, which took place from November 10 to 13, 2026

Thailand's wellness tourism sector reached $14.5 billion in 2025, with 17.5 million trips recorded that year, the Global Wellness Institute reported.

The findings were unveiled at the 20th anniversary Global Wellness Summit in Phuket from November 10 to 13, 2026.

Thailand's overall wellness economy was valued at $46.5 billion in 2025, an 8.8% rise over the previous year. Wellness real estate expanded by 66.7%, underscoring growing interest in health-focused travel and investment.

The country ranked 15th worldwide for wellness tourism market size in 2025 and ninth in the Asia-Pacific region for economy size. Wellness tourism generated the highest spending among individual wellness sectors in Thailand, highlighting its economic impact.

According to the Institute's analysis, Thailand is emerging as a top destination for spa retreats, health holidays and luxury wellness experiences, drawing travelers from around the globe.

What this means for Indian travellers

Thailand's wellness tourism boom offers more options for global travellers seeking spa and health-focused holidays. The country's wellness economy is growing rapidly, with significant investment in wellness real estate.

Sources

This brief was written with AI assistance from the reports listed above and read and approved for publication by Abhilasha Garg on 14 Nov 2026; the figures come from the reports listed above. Read our editorial policy.Rules and schedules change - confirm with the airline or embassy before you travel. Spotted an error? Tell us.